I work with brands, agencies, and publishers on content strategy and operations. I also send delightful dispatches on the internet, business, and culture.
Conceive content marketing strategies, develop pitches, and run engagements for agency clients
Conceiving, launching, and iterating content programs for brands, publishers, and agencies
Find, interview, and hire the most qualified creatives and editorial candidates
Develop and host content workshops for brands, agencies, and publishers
To support the launch of its new 3D design tool, Dimension, my team created a content marketing strategy by researching potential audiences, developing customer journey maps, and devising a go-to-market content plan.
To fill a vice president position in A&E's online content department, we interviewed ~15 editorial leaders, developed a ranking process, recommended an excellent candidate and shepherded them through hiring.